Oversized Fit
Room to move, cut to hold its shape. Dropped shoulders and proportioned length — never shapeless.
Read the fit guide →
No fast fashion. No filler. Heavy fabrics, clean silhouettes, and details you notice the second time you wear it — not the first.
Shop the CollectionThe Fundamentals
Room to move, cut to hold its shape. Dropped shoulders and proportioned length — never shapeless.
Read the fit guide →Weight you feel the second you put it on. Structure without stiffness, breathable at every wear.
Read the fabric guide →Ink that lasts, not ink that cracks. Bonded into the fiber, layer by layer, color by color.
Read the print guide →Why We Build This Way
Clothing should feel considered. Every Zero Percentile piece is designed in-house, cut for the fit we actually want to wear, and made to hold its shape long after the trend cycle moves on.
That means heavier fabrics than the category standard, fit blocks that are engineered rather than guessed at, and printing methods chosen for longevity over speed. Nothing ships because it was fast to make — it ships because it was right.
GSM 300–360 // SCREEN PRINT, HAND-PULLED // FIT BLOCK ENGINEERED IN-HOUSE
Not for everyone.
That's the point.
Fit Guide
Oversized isn't just "bigger." A bad oversized fit hangs off the body with no shape. A good one is engineered — dropped shoulders, proportioned sleeve length, a body that skims rather than swallows.
Three Fit Principles
The shoulder seam sits below your natural shoulder line, giving that relaxed, boxy silhouette without losing structure.
Body length is calculated relative to sleeve drop and width — so the piece reads intentional, not like you grabbed a size up by mistake.
Where needed, a slight taper at the hem keeps the silhouette from looking shapeless, especially in heavier fabrics.
Finding Your Size
We don't recommend sizing up twice. Past a certain point, oversized stops being a style choice and starts being a fit problem.
Fabric Guide
GSM stands for Grams per Square Meter — the standard measure of fabric density and weight. Higher GSM means thicker, heavier, more durable fabric. It's the single biggest factor separating premium streetwear from fast fashion.
The Weight Scale
Thin, breathable, drapey. Common in budget basics. Prone to see-through fabric and quick wear.
The fast-fashion standard. Wearable but lacks structure — tends to lose shape after a few washes.
Substantial hand-feel, holds structure through wear and wash, drapes with intention instead of floating. This is the weight range that makes an oversized tee actually look oversized instead of limp.
Used selectively for outerwear and structured pieces. Maximum durability, but limited breathability for everyday wear.
Why It Matters
A 180 GSM tee and a 320 GSM tee can look identical in a product photo. They will never feel the same on the body. Weight is the difference between clothing that lasts one season and clothing that lasts five.
ZERO PERCENTILE STANDARD // 300–360 GSM ACROSS THE CORE COLLECTION
Fabric Guide
A knit fabric with a smooth face on the outside and uncut looped texture on the inside. Unlike fleece, it isn't brushed — the loops stay intact, giving it a lighter, more breathable structure while still holding real weight.
Why We Use It
Holds its shape better than jersey but moves better than heavyweight fleece.
The looped interior allows airflow, wearable across more of the year than brushed fleece.
The smooth exterior face takes prints and embroidery better, with sharper edges.
Where You'll Find It
Our sweatshirts, joggers, and select tees use French terry in the 320–360 GSM range — heavy enough to hold structure, breathable enough to actually wear.
Print Guide
Screen printing pushes ink directly through a mesh stencil onto fabric, layer by layer, color by color. It's slower and more labor-intensive than digital printing — and it's why our graphics don't crack, fade, or peel after a few washes.
Why Screen Print Over DTG or Vinyl
Screen-printed ink bonds into the fabric fibers rather than sitting as a plastic layer on top — so it flexes with the garment instead of against it.
Our 300+ GSM base fabrics need ink that can penetrate a denser weave. Digital printing struggles here; screen printing doesn't.
Each color is a separate pass with its own stencil — meaning richer, more opaque color that doesn't fade to a washed-out pastel version of itself after wash five.
What This Means For You
Wash cold, inside out, and skip the tumble dry on anything printed. Treated right, our screen prints are designed to outlast the garment itself.